What World Cup? Zendaya Is Team 'Spider-Man' in Coach's Take On the Sports Jersey Trend
Our take

The sudden elevation of the sports jersey into high fashion territory continues its fascinating ascent, and Zendaya’s recent embrace of Coach’s take on the trend, styled by Law Roach, feels like a particularly elegant punctuation mark. It’s not just about wearing a jersey; it’s about reimagining it, subverting expectations, and weaving it into a narrative of personal style—a narrative that, crucially, doesn't rely on overt displays of fandom. This echoes a larger shift we’ve been observing, where trends are adopted and adapted, filtered through a lens of individual expression rather than simply replicated. Look at how Reese Witherspoon styles the Reese Witherspoon Styles the Toe-Ring Sandal Trend the Elle Woods Way – a playful nod to a beloved character, but ultimately a statement of her own refined aesthetic. The key is intentionality, a quiet confidence in how an element is integrated, which resonates deeply with the current mood of understated luxury.
Zendaya’s choice to align herself with Coach and, specifically, this reinterpretation of the sports jersey, is significant for several reasons. It positions her not as a cheerleader for a particular team, but as a curator of style, someone who understands the power of symbolism and visual language. The fact that Tom Holland, her partner, is a confessed soccer enthusiast only adds a layer of charming meta-narrative without overshadowing the fashion moment itself. This approach is a far cry from the aggressive branding and overt endorsements that often saturate celebrity style. It taps into a desire for authenticity and a rejection of the performative—a feeling that’s increasingly valued by consumers who are seeking brands and individuals that feel genuinely aligned with their values. Even Queen Sonja of Norway’s sharing of Queen Sonja of Norway Shares "Fantastic" News About Ailing Daughter-in-Law Crown Princess Mette-Marit demonstrates a quiet resilience and focus on what truly matters, a sentiment that mirrors this understated approach to style.
The broader context here is the ongoing evolution of luxury and the blurring of lines between sportswear and high fashion. We’ve seen designers consistently drawing inspiration from athletic wear—think elevated tracksuits, reimagined sneakers, and, yes, stylish jerseys. This isn’t a fleeting fad; it represents a fundamental shift in how we perceive luxury. It's less about conspicuous consumption and more about quality, craftsmanship, and a sense of effortless cool. Zendaya’s styling, with Roach’s signature touch, exemplifies this perfectly—taking a traditionally casual item and transforming it into something undeniably chic and sophisticated. The integration of seemingly disparate elements—the sporty jersey, the sophisticated styling, the subtle nod to a personal relationship—creates a visual tapestry that is both intriguing and aspirational. Consider Olivia Cooke’s recent Mary Janes; the This Hybrid Mary Janes Trend Looks So Luxe With Olivia Cooke's Thom Browne Corset pair a stately shoe with a modern edge, mirroring the way Zendaya fuses unexpected elements.
Ultimately, Zendaya's quiet endorsement of Coach's take on the sports jersey trend isn't just about fashion; it’s about a philosophy. It’s about understanding that true style isn’t about shouting the loudest, but about whispering the most profound truths about oneself. It’s a reflection of a culture that values authenticity, intentionality, and a certain level of self-assuredness. As we move further into an era of visual saturation, this approach—this quiet confidence—will only become more compelling. The question now is: will other celebrities and influencers embrace this more nuanced approach to trend adoption, or will the pendulum swing back towards more overt, brand-driven displays?
Tom Holland once called soccer "the greatest sport of all time." So, don't be surprised if he and Zendaya pause their Spider-Man: Brand New Day press tour to attend a 2026 World Cup game. On June 22 in Berlin, Zendaya teased her World Cup wardrobe in the sports jersey trend, which proved she's team Spider-Man all the way.
After all-black looks from McQueen and Rodarte, Z revived Spider-Man red in a number "39" jersey with major vintage charm. Her stylist, Law Roach, took the saying, "Put her in, coach," literally: Coach designed the strawberry red top's ivory-striped sleeves and light gray embroidery for the Fall 2026 fashion show.
If she was actually en route to a World Cup watch party, the Euphoria actor might've dressed down her soccer outfit with a VIP-beloved denim trend. Bella Hadid and SZA wore their sports jerseys with Daisy dukes and Bermuda shorts, after all. Zendaya was still in work mode, though. Instead, she blessed fashion girls-turned-soccer fans with the ultimate office-to-World Cup uniform: an oversize jersey and Coach's plaid, knee-grazing pencil skirt.

Seeing Zendaya in something so sporty wasn't Monday morning's only surprise. Her east-west engagement ring finally made its Spider-Man: Brand New Day debut. In Madrid and Amsterdam, she limited her ring stack to her wedding band. This time, she layered the five-carat sparkler from Jessica McCormack on top of a thick band.
Zendaya rounded out her yellow gold color story with itty-bitty hoop earrings and a matching Rolex watch. She's primarily sported the $15,100 Lady-Datejust timepiece during this press tour. But as Rolex's new brand ambassador, Z has an all-access pass to the entire catalog.
For her finishing touch, Zendaya slipped on chocolate brown Christian Louboutin pumps.

Zendaya certainly hasn't attended as many soccer games as her husband. When the time comes to cheer for Holland's English Premier League team, Tottenham Hotspur, she'll dress the part. She has plenty of sports jersey style inspiration at her disposal, thanks to Rihanna, Jennifer Lopez, and Hailey Bieber's recent takes on the trend. (Z could even channel her younger self at a Jets football game in 2013.)
Some of Holland's favorite Spurs athletes are playing in the 2026 World Cup as we speak. It'd be a challenge to make it to Boston before England's next game on June 23. But once the Spider-Man press tour swings onto U.S. red carpets, the newlyweds will likely spend their off days in the celebrity suites.
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